Now that's a good sales pitch, he has built up a good history for the car and made it sound rare and unique, and its pitched so you are buying a piece of motoring history! But the truth is it is just another GTM, a very good GTM, but just another plastic car and unfortunately has a rusting steel chassis and an outmoded A-series engine!
I think we need some our more outstanding Midas cars, featured in magazines, like Practical Classics or Classic Monthly. the Midas concept is too over the hill for the modern kit mags.. We need to try and create some desire. This advert is very good at that! after all there are only two selling techniques fear and desire!
There we go Stuart I've opened up the debate!
Alan